The British Chiropractic Association
Chiropractic Awareness Week was from the 18th - 22nd April

This was a nationwide campaign from the BCA to raise public awareness of how chiropractic treatment can not only help neuromusculoskeletal (nerves, joints, bones and muscles) problems, but also how chiropractors can also provide sound advice on lifestyle, diet and exercise in order to prevent problems from reoccurring.

During BCA Chiropractic Awareness Week, there were a lot of activities going on around the country that highlighted some specific themes.

Monday 18th April -  Back to Work  0222035CAW Work DAY.doc  0222041 Monday Hot-desking.doc
* A survey commissioned by the BCA and Targus (the leading supplier of mobile computing cases and accessories), has revealed the rise of 'hot-desking' and the use of laptop computers, as well as highlighting some of the problems that can be caused by this. There were competitions in many national and local papers, as well as local radio stations where £100 'Back To Work' packs from Targus were offered as prizes.
* To view or download an information sheet from the BCA, click here back to work fact sheet.pdf       
                                
 
                        
Tuesday 19th April - Driving  0222036CAW Driving DAY.doc
* BCA chiropractors were stationed in selected SAAB showrooms on various dates throughout the awareness week to give posture advice to motorists.
* Auto Express, the UK's biggest selling weekly motoring magazine, searched for people who suffer posture problems at the wheel. The edition of Auto Express during Chiropractic Awareness Week had an article which showed how the volunteers got on with a healthcheck session from BCA chiropractor Tim Hutchful.  Click here to see the article (with kind permission of AutoExpress): Auto Express Article 20_4_05.pdf
* To view or download one of our BCA information sheets, click here driving05.pdf  or here  Driving Information Sheet.pdf

Wednesday 20th April - Health & Fitness
Many BCA chiropractors across the country offered free spinal checks and patients who had one of these checks with a participating chiropractor during the awareness week were entitled to a free day pass to an LA Fitness Health and Fitness Club. 
If you have a day pass for LA Fitness, go to their website to find details of a local club. www.lafitness.co.uk
* To view or download a BCA information sheet, click here: Exercise factseheet-BCA.pdf


Thursday 21st April - Posture  0222040CAW Posture DAY.doc
There were over 30 interviews on BBC local radio and other regional stations where BCA chiropractor Chris Turner was talking about posture. 
* To view or download a BCA information sheet, click here: posture information sheet.pdf

Friday 22nd April - Sleep
The BCA, in partnership with IKEA, have produced a useful advice leaflet, providing sound advice on buying a bed/mattress and top tips on getting a good night’s sleep.  The leaflet is available, free of charge, from IKEA stores, or from the BCA.
Click here to view the leaflet. BCA_and_IKEA.pdf
BCA chiropractors will be stationed in the bedroom departments of most IKEA stores in the UK at some time during or after Chiropractic Awareness Week, providing advice on things to consider when chosing a new bed. 


Press Enquiries: Julie Doyle/Liz Harding, icas public relations
Tel: 020 7632 2400, Fax: 020 7240 2520
E-mail: jdoyle@icas.co.uk, lharding@icas.co.uk

British Chiropractic Association
0118 950 5950
E-mail: enquiries@chiropractic-uk.co.uk